As one of the most famous football teams in the word, Futebol Clube do Porto (FC Porto), leads the way for sports organization to embrace new technology in their crowd gathering systems. The soccer club based in Portugal not only allow buying tickets online but also permits showing of wrist gadgets as access to stadiums.
Basing in an app called “Lugar Anual”, person can show to the guards his/her sleek watch to the authority in order to watch a game. Currently, the app is available for Apple Watch, Android Wear, and (surprisingly), the Windows Band. Reviewers regarded with process as one of the most convenient innovations of the history of Sports so far. Imagine not squeezing yourself on the crowd instead just deep your hand to enter the gates. For now, the app is only available for “Dragon Seat” ticket holders.
The app’s algorithm uses QR (quick response) codes in smartwatches and smartphones. It also allows someone to access necessary information and deals of the football team. Efficiently, the app guides fans to search for the best seats in the stadium like the way of reserving a couch on a movie house. The only thing to do is to scan the QR code and off you go.
I say this is a very smart move for FC Porto pioneer this process. The move will surely boost the club’s popularity. In the same way, the involvement of technology giants to the sport will expand the smartwatch market. Those who have decided not to buy any techie accessory should think twice. I would also commend FC Porto for considering a neutral platform of the mobile softwares. This ensures healthy competition of handset OS, which currently dominated by iOS, Android, and Windows, in the field of sports.
I can only imagine other Clubs like FC Barcelona and Real Madrid to do the same. Not only in football, I hope this innovation be made available to other sports too.
Who might also want to read: